The Top Ranking Strategies: How to Mastering SEO for Higher Rankings
How to Build a Content Marketing Funnel That Convert
Why Your Content Isn’t Driving Sales (And How to Fix It)
You’re creating great content. Your traffic is growing. But where are the leads? The sales? The problem isn’t your writing—it’s your funnel.
Most businesses make this critical mistake: They publish blog posts hoping for conversions, without guiding readers through the buyer’s journey. The result? 95% of visitors leave without taking action.
The 3-Stage Content Funnel That Actually Works
1- Top of Funnel (Awareness)
• Problem-focused content: “5 Signs Your SEO Strategy Isn’t Working”
• Goal: Capture attention with pain points
2- Middle of Funnel (Consideration)
• Solution-focused content: “How to Choose the Right SEO Agency”
• Goal: Position your brand as the expert
3- Bottom of Funnel (Decision)
• Conversion-focused content: “Case Study: How We 3X’d Organic Traffic for [Client]”
• Goal: Remove final objections
The Secret Weapon 90% of Marketers Miss
Your top-performing TOFU content should naturally link to MOFU pieces, creating a self-navigating journey. We increased conversions by 217% simply by restructuring internal links this way.
Ready to Transform Readers into Customers?
Continue reading to get our proven content mapping template and the exact email sequence we use to nurture leads at each stage.